The future belongs to those who understand the tech-savvy generation — well at least try to. Where the hospitality industry is concerned — having a hotel blog is a must. Digital Marketing keeps us on our toes — but in today’s society not having a social media presence is a crime that you do not want to commit. I myself belong to the Millennial Generation, — yes the one that has been labeled as the lazy, impatient, tech-savvy and the disaster where job loyalty is concerned. In this post I will not go deep into this topic on why the millennials are actually an awesome bunch —  but I do have to highlight that the millennials have experienced the age prior to when technology took over. We are actually lucky to have experienced both worlds. Today I want to talk to you about why having a hotel blog is the future of Digital Marketing.  [Read more…]